Steve Zawada
Retail Executive | CEO | COO | Consumer & Brand Leader
Retail Executive | CEO | COO | Consumer & Brand Leader
25+ years building and scaling consumer brands across strategy, operations, merchandising, digital, and brand leadership. I turn complex challenges into focused strategies, stronger teams, and businesses that perform.
I build scalable businesses by aligning strategy, operations, merchandising, digital, and brand around clear priorities and measurable outcomes.
I lead transformations that sharpen the customer proposition, unlock growth, and position brands to compete and win in changing markets.
I build high-performing teams by creating clarity, accountability, and alignment around the strategy and the work that matters most.
Co-founded ELOQUII and helped scale it into a leading digitally native plus-size fashion brand, building the capabilities and organization needed to support growth.
Helped reposition and transform an established retail brand, sharpening the customer proposition and strengthening execution across the business.
Helped build the operating discipline behind a high-growth global specialty retailer, supporting rapid expansion while strengthening merchandising execution, organizational capability, and brand consistency.
25+ years of leadership across retail, e-commerce, brand, merchandising, operations, and digital—building businesses, leading transformation, and delivering measurable growth.
Co-Founder & COO
Built the operating foundation for ELOQUII, connecting brand, merchandising, digital, operations, and customer experience as the business scaled.
2011-2019
Senior Leadership
Led through brand and business transformation, connecting merchandising, operations, digital, and customer strategy to stronger execution and growth.
2005-2011
Senior Leadership
Built operating and merchandising discipline within a high-growth global specialty retailer, helping translate brand strategy into scalable execution, stronger teams, and sustained performance.
1997-2005
I believe great businesses are built by putting the customer at the center, giving talented teams clarity and accountability, and creating the operating discipline to turn strategy into results.
I start with the customer and work backward—building experiences that earn loyalty, strengthen the brand, and create lasting value.
I create clarity around the strategy, the priorities, and the measures that matter—giving teams the focus and accountability to move with speed and confidence.
I build high-performing teams by setting clear expectations, developing leaders, and creating a culture where people are empowered to make decisions and deliver results.
I’m always interested in connecting with leaders, investors, and organizations focused on building stronger businesses and creating sustainable growth.
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